The 'Too Ordinary to Mention' Test

Find the things you've stopped seeing in your own experience, but your ideal clients would actually pay attention to.

There's a strange thing that happens the longer you do something well: the parts that used to feel remarkable start to feel routine.
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The thing a client would pay you for, you start doing without noticing you're doing it.
And once something stops feeling remarkable to you, you stop mentioning it, which means the people who'd actually value it never hear about it.
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This test catches exactly that.
​Five quick prompts, answered in under 10 minutes, no editing, no deciding in advance if something's "good enough" to count.
​If you answer "that's nothing special" more than once, pay attention, that reaction is usually the tell.
The things that actually differentiate you rarely feel special from the inside.
They just feel normal, because you've had years to get used to them.